CPG Sampling
Pop-Ups
Influencer Kits
THE CHALLENGE
Take the the worst day of the week and make it something to look forward to by giving New Yorkers delicious Mondaes.
THE EXECUTION
Launched a fully-wrapped “Case of the Mondaes” Talenti food truck with custom embellishments
Interactive curtain reveal surprised consumers with showcased flavor + topping combinations
Designed a Case of the Mondaes influencer kit for VIPs
THE RESULTS
400+ mondaes served
