A branded pop-up is a temporary physical space a company builds to put people face-to-face with its brand — a storefront takeover, an open-air booth, a festival footprint, a sidewalk build. Installations work the same way but lean more on the structure itself. Both exist to turn foot traffic into a moment people remember, and often, a purchase. Promobile designs and builds these end to end.
Case Studies
Zappos
Win the Day
Pop-Ups
Tums
Prop Bites
Pop-Ups
Dove
Keep Her Confident
Mobile Activations
Culinary Services
Our Capabilities
Culinary Services
Whether it’s a Michelin-level menu or just a damn good cup of coffee, our answer is always, “Yes, chef!”
Our in-house culinary team delivers high-volume, high-quality food and bev, enhanced by our personal connections with legends like José Andrés, Dominique Ansel, David Burke, and Josh Capon.
Project Management
Remember the kids who’d take over a group project and get everyone an A+? They’re our project managers now.
We approach project management like a hospitality service by anticipating needs, staying two steps ahead, and making the process feel seamless for you. From kickoff through final delivery, our team oversees timelines, budgets, approvals, and cross-functional coordination, acting as your day-to-day partner to keep everything on track, on budget, and stress-free.
Permitting & Procurement
You’ve got better things to do than sit on hold with permitting offices. Let us save you from that nightmare.
Rest easy! We handle the nightmare of permitting logistics so you don’t have to. We’ll cover venue sourcing, scouting, contract negotiations, and tapping our existing relationships with major metro permitting offices and venue owners.
Fabrication
Big, small, whatever. We’ll bring it to life (yeah, even that).
Work alongside our fabricators and stylists to take ideas on paper and transform them into custom signage, set pieces, and vehicles that match your brand’s exacting details and aesthetics.
Design
Form doesn’t follow function. It rides shotgun.
Our designers match and elevate the desired look and feel, ensuring every detail is thoughtfully considered. Through vehicle wrap templates, illustrative sketches, and 3D renderings, we visualize and refine the design at every stage of production so the final result feels intentional, aligned, and unmistakably your brand.
Staffing
Train people well enough so they can leave and work anywhere. Treat them well enough so they won’t want to.
Staffing is too important to hand off to a third party. That’s why we’ve built an in-house program that develops field staff into long-term, trusted members of our team, not a revolving door of unfamiliar faces. From foundational onboarding to project-specific training, our teams are set up to succeed once they’re on site.
To keep quality consistent, we reinforce training throughout the tour with on-site leadership support, real-time feedback, daily refreshers, and built-in quality checks. Paired with incentives, growth paths, and a strong talent network, this approach helps the best people rise, stay engaged, and deliver great guest experiences in every market.
Swag & More
Disclaimer: Taking our swag will cause strangers to run up and ask, "Wait, where did you get that?!”
Whether an event calls for premium branded giveaways or bold, out-of-the-box concepts, we can bring it to life. We source and produce custom swag, including on-site personalization, create luxury VIP kits in branded packaging, and ensure our brand ambassadors are outfitted in high-end, polished uniforms that reflect your brand.
College Campus Programming
There’s an art to great campus activations. There’s a science to it too. We’re basically double-majors.
We know how to activate on and off college campuses nationwide, pairing routing efficiency with an in-house repository of sampling-friendly schools, known hot spots, high-traffic areas, and campus-specific tentpole events. Through established local relationships, student ambassadors, and partnerships with student-led organizations, we know how to seed, support, and scale campus events to reach your exact audience.
Frequently Asked Questions
Pop-ups and branded installations are powerful experiential marketing tools that allow brands to connect with audiences in immersive, memorable ways. Below are some frequently asked questions to help you better understand how they work and what to expect.
What Are Pop-Ups and Brand Installations?
Pop-ups are temporary retail or brand spaces set up in high-traffic locations, while installations are creative, immersive setups designed to engage audiences and encourage interaction. Both are used to increase visibility, drive engagement, and create memorable brand experiences.
How Long Does a Pop-Up Or Installation Typically Last?
Pop-ups can last anywhere from a single day to several weeks, depending on campaign goals and budget. Installations may be short-term for events or longer-term for strategic brand activations.
What Locations Are Best For Pop-Ups and Installations?
High-footfall areas such as malls, campuses, festivals, corporate spaces, and outdoor public venues are ideal. The best location depends on your target audience and campaign objectives.
How Much Does It Cost To Execute a Pop-Up or Installation?
Costs vary based on size, location, design complexity, permits, staffing, and duration. A detailed proposal is usually created after understanding your brand goals and scope.
How Do You Measure The Success of a Pop-Up Campaign?
Success is measured through metrics such as foot traffic, engagement levels, product sales, lead generation, and social media reach. Clear KPIs are defined before launch to track performance effectively.
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